More players. More revenue.

Distribute your game across 20+ digital stores — beyond Steam, into markets you can't reach today.

Distribution partner · Azura Interactive — Netherlands
The opportunity

You're leaving money on the table

Most developers only sell on Steam. A quarter of the PC market buys somewhere else entirely.

25% of the PC gaming market
does not buy on Steam
They shop on Fanatical, Nuuvem, Instant Gaming, Heybox and 20+ other stores — players you never reach with a Steam-only release.
$10.8B
Steam revenue, 2024
147M
Steam users / month
44M+
Buyers on other stores
Source: demandsage.com/steam-statistics · icon-era.com/statistics/steam
Our partner stores

8 main stores, 12 more behind them

A curated network covering North America, Europe, Asia and Latin America.

01

Loaded

Global
02

Gamesporium

Global
03

Fanatical

UK / EU / US
04

CEAsia

Asia
05

Instant Gaming

Europe
06

Heybox

China
07

Gamesplanet

EU / UK / US
08

Nuuvem

LatAm / BR
20+ stores = global coverage across North America, Europe, Asia and LatAm
Network reach

Players Steam can't sell to

44M
additional users outside the traditional Steam ecosystem
Europe35%
Asia30%
North America25%
Latin America10%
* Estimate based on public data from partner stores
How it works

Four steps, zero extra work

You stay focused on the game. We handle 20+ stores, payments and reporting.

01

You send us the keys

We guide the procedure within Steam's rules.

02

We distribute to stores

20+ global partner stores, set up and managed.

03

Sales happen

In multiple markets that were previously inaccessible.

04

You receive

Monthly payments, one invoice instead of 20+, and a consolidated report.

Why use DanChips?

  • Zero additional work for you
  • Access to hard markets: China, Eastern Europe, LatAm, Asia, Middle East
  • Incremental revenue — doesn't cannibalize Steam
  • Consolidated reports from every store
  • Expertise in regional pricing
  • New players, more concurrent players, more reviews
What it means for you

The same game, more revenue

If your game makes $100,000 on Steam…
Steam only
$100K
where you are today
Steam + DanChips
$115K+
+15–25% additional gross revenue

Incremental

Added on top — it doesn't cannibalize your Steam sales.

Different users

Key-store buyers have a distinct profile from your Steam audience.

Zero work

We take care of everything, end to end.

Transparent model

Commission on net revenue, nothing else

We only earn on the sales our service generates — revenue you wouldn't have had otherwise.

Commission on net revenue

Only on the revenue from sales generated by our service.
Net revenue = Sales − Store discounts − Taxes
No hidden fees. No fixed costs. No surprises.
Publishers
30–50%
Other distributors
20–30%
DanChips
>15%
And the best part: it only applies to revenue you wouldn't have otherwise.
Next steps

Let's talk?

Start selling in 20+ stores in three simple steps.

1
Today

Schedule a call

20 minutes to get to know your game and our service.

2
This week

Send your keys

After signing the distribution contract — we handle setup.

3
30 days

Start receiving

Reports plus monthly payments.